Google Ads - Comprehensive analysis of Google Ads performance in the e-commerce domain, offering insights into key metrics such as click-through rates, conversion rates and return on ad spend (ROAS).
Use the gray box to select what period for which the report should display.
Using the gray fields, you can select the campaign, category, id or product name whose data you are interested in.
This table is designed to provide detailed data on individual campaigns, allowing you to analyze their effectiveness against others. You can compare them in terms of the number of products in them, the amount of costs, the number of impressions, clicks, CTR, cost per click, number and value of conversions and conversion rate.
The table provides detailed information about each product in the campaigns. You can compare them in terms of the number of campaigns they are in, cost amount, number of impressions, clicks, CTR, cost per click, number and value of conversions, and conversion rate.
This allows analysis of campaign effectiveness at the individual product level, which can help identify the best and worst-selling products and optimize future campaigns.
This table is designed to provide detailed data on various marketing campaigns at the individual item level. It makes it possible to analyze the effectiveness of marketing campaigns on a product-by-product basis, which is helpful in identifying the best- and worst-selling products and in optimizing future marketing campaigns.
With such data, different products can be compared in terms of cost, number of impressions, clicks, click-through rates, cost per click, number and value of conversions, and conversion rate..
Timeseries Charts
Chart 1
Showing how the cost and value of conversions change over time. This is useful for analyzing the effectiveness of campaign spending in relation to revenue generated.
Chart 2
Analysis of the number of impressions and click-through rate over time, which helps to understand how effective ads are in capturing users' attention.
Chart 3
Track the return on advertising investment over time and compare it to the previous same period of days, making it possible to assess how the effectiveness of advertising campaigns is changing.
Chart 4
Analysis of the number of clicks and conversion rate over time, which helps assess how effective ads are in generating user interactions and conversions.